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Added on : 2025-09-30

Successful sale of an Online Luxury Candle Business Specialising in Home Fragrances.

Success Story: Sale of a Luxury Online Candle Brand

Abercorn Business Sales is delighted to announce the successful sale of an online luxury candle business specialising in high-end home fragrances.

This beautifully developed brand embodies the essence of modern luxury — sophistication, sustainability, and sensory indulgence. Founded on a genuine passion for fine fragrances, the business offered an elevated home fragrance experience, rivalling icons such as Jo Malone London, Floris, and Ormonde Jayne.

Although pre-revenue and not yet launched, the business was fully developed and ready to trade. The sale included UK-manufactured luxury fragrances, premium branded stock, elegant packaging, bespoke accessories, a professionally designed Shopify website, and high-end photography and videography. Every aspect — from fragrance formulation to unboxing — was meticulously designed to provide a seamless and luxurious customer experience.

Fully relocatable, the business offered the incoming owner complete flexibility and minimal setup requirements. Its exquisite product quality, eco-conscious production, and refined brand presentation positioned it ideally to enter the rapidly expanding luxury fragrance market.

Within weeks of listing, the business drew strong interest from lifestyle entrepreneurs and brand investors. It was ultimately acquired by a buyer seeking a ready-to-launch e-commerce opportunity in the luxury home and lifestyle sector — someone who recognised its exceptional growth potential through digital marketing, influencer partnerships, and future product extensions.

The transaction highlights Abercorn’s strength in marketing emerging luxury brands to motivated, qualified buyers. We’re proud to have helped our client achieve a smooth, confidential, and rewarding sale, ensuring this distinctive brand can flourish under new ownership.

If you’re considering selling your business, talk to the experts at Abercorn Business Sales. With no upfront fees, free professional valuations, and total confidentiality, we help business owners achieve the best possible result like this.